I achieve this by working closely alongside my clients.
Together we take the journey from idea to that defining instance where they see their vision come to life.
Sometimes the vision is to hit the top of the album charts, sometimes it is to showcase the love between two people. To me, every vision is equally important.
Because of my background in a global PR Comms and Marketing agency, I know the power of a single image. For over 10 years I helped international companies visualise their brand. When I left the corporate world and Milan in 2015, I took that knowledge and my camera with me.
Since then, I have moved continents several times and in each new country my camera has been my entry ticket to the culture and people. It has taught me how to truly see others.
My photographic passion has also given me the great privilege of working with inspiring people like musicians, entrepreneurs, athletes, artists, professionals, corporate leaders, and many more.
It is through them that I now see my images on Billboard, Channel News Asia, ExpatLiving, HoneyCombers, Musivv, Academy of Architecture Amsterdam University of the Arts, TGCOM24, Affaritaliani, and even on the walls of their homes.